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What Is Local Diversity ? Diversity Equals Innovation

Today, several firms area unit discovering that augmented diversity within the geographic point contributes to product innovation, world ability and alternative booming company outcomes. Some technology-based firms, notably those with intensive product lines and world reach, area unit actively recruiting ladies and alternative under-represented teams for engineering positions. They recognize that a gender mix in research and development programs and on project design teams oftentimes fosters openness, engagement, creativity and new ways to approach problems. “Engineers today are required to be multicultural in their outlook and perspective, ” notes Thomas Loughlin, executive director of the American Society of Mechanical Engineers (ASME). “Our profession is far more interdependent and collaborative than ever before.” An increasing number of companies are making a case for diversity in the workplace. At companies like DuPont's, 3M and Siemens, diversity is an organizational imperative — a core business strategy that’s implemented to generate new ideas, grow business units and drive innovation. Global companies use diversity to understand cultural differences and effectively reach new markets and customers. Firms hire and train engineers to interact effectively with customers, partners, and suppliers spread across the globe. Diverse work groups additionally permit firms to forge affinities with customers to raised perceive client preferences, expectations and comfort levels. Female engineers are an invaluable resource when it comes to designing products for women. Volvo assembled an all-female design team to conceptualize the interior features of a car that might appeal to women, a group representing 54 percent of new car purchases at the Swedish automaker. The team started to style a softer and easier conception automotive that might enhance the driving expertise for girls. Among other design innovations was a headrest that angled in such a way to accommodate ponytails. ASME is an essential partner and resource for advancing diversity and inclusion in the engineering workforce. Among other activities, the Society sponsors the Diversity Action Grants program, which directs funds to student sections to assist minority-owned businesses to solve design problems. The student sections also use Diversity Action Grants to sponsor programs in K-12 STEM (science, technology, engineering and mathematics) education.